The Founder Leadership System™
The CEO job, mapped.
Twelve years. More than 300 venture-backed CEOs. Over 500 visual frameworks. The Founder Leadership System™ maps the whole founder-CEO job.
The Founder Leadership Model™
✓ Find where to start✓ Free✓ 5 minutes
Four levers. The whole job.
Every challenge you face as a founder-CEO fits somewhere in this model.
- Elevate Yourself. Your role, your time, your energy.
- Communicate Your Vision. Strategy, story, alignment.
- Activate Your Leaders. Talent, coaching, culture.
- Dominate Your Market. Growth, capital, M&A.
Around the four levers sit twelve categories, from role and strategy to fundraising and M&A. Beneath each category, a set of workshops. Inside each workshop, the frameworks. Everything connects, so what you learn in one place reinforces what you learn everywhere else.
Built the hard way.
None of this came from a business school. Every framework took shape in live coaching sessions with real CEOs facing real problems, then got refined through relentless repetition. If the system feels simple, that's because tens of thousands of hours went into making it so.
A few of the 500+. Members get all of them.
A system you can actually use.
Three ways in, depending on what the moment calls for.
Live workshops, monthly
I teach a framework and you apply it to your company in the room, alongside other CEOs.
On demand, any hour
The full library, so the right tool is there the night before the board meeting.
AI tools, included
Founder Coach AI tools bring the frameworks into your day-to-day work, so the system keeps working between sessions.
CEOs are often surprised that a workshop taken at midnight, on demand, actually solves the problem in front of them. That's the standard every framework has to meet: it works without me in the room.
“I no longer waste energy figuring out how to approach something. I just follow Dave's frameworks, and it's been a total game changer for me.”
Where should you start?
The CEO Focus Finder™ reads how you lead across the four levers and points at the one that will do the most for your growth right now.
✓ Free✓ 5 minutes✓ Instant results
