Our clients are backed by Top-Tier VC Funds.
A personal welcome from Dave Bailey, our CEO.
You don’t get extra points for doing it alone.
After founding three venture-backed startups, I realised you can’t scale a company if your team isn’t fully aligned behind you.
There were countless moments I felt stuck—explaining the same thing again and again while progress slowed.
I didn't need another advisor. I needed simple tools I could apply to help me create clarity, communicate it simply, and reset expectations fast.
That’s why I built the Founder Leadership System™—and today, hundreds of CEOs use it to accelerate their growth.
Ready to find your right next step?
Proven frameworks. Real results.
The Founder Leadership System™ will help you scale your company and your leadership without burning out, losing control, or lowering your standards.
All of our frameworks stem from this model.
Our CEO assessment shows you which lever will unlock the most growth right now.
“Dave has been key to my growth as a CEO during Parloa’s rapid scale-up.”
Malte Kosub
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CEO of Parloa (Series C, Europe's latest Unicorn)
Are you ready to become a more scalable founder?
The Focus Finder™ helps you measure and improve the core elements of great founder leadership:
- How you communicate your strategy and expectations
- How you select and activate the right leaders
- How you define your own role
After working with 200+ CEOs, we’ve identified the practices that separate the best from the rest.
It’s free, takes just 3 minutes, and gives you instant feedback and guidance.
Why top CEOs swear by it
We're building a movement of CEOs redefining what it means to lead.
Over 100 CEOs have used the Founder Leadership System™ to scale their companies—without losing what makes them great.
They're ambitious. They're committed to self-improvement. And they're doing the work.
Tim Guilliams
CEO of HealX, raised $115M
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“Dave isn't just a coach, he's a founder—and that makes all the difference.”
Mikhil Raja
CEO of Sonic Jobs, raised $18M
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“If you want to be a better CEO, this is where you need to be.”
Paul Ebert
CEO of Tabeo, raised $750M
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“I'm a better CEO thanks to Dave. The feedback I get from my team says it all.”
Sandrine Zhang Ferron
CEO of Vinterior, raised $20M
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“Dave really cares, and it shows up in all the details.”
“Founder Coach gives me frameworks I can use with my team… it feels like cheating, but it's incredibly effective.”
Anastasia Leng
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CEO of CreativeX (Series B, raised $35M)
About our CEO, Dave Bailey
From founder to coach to creator of a coaching system.
I've founded three venture-backed companies—including Delivery Hero—and spent over a decade in the trenches building high-growth startups.
When I transitioned into coaching other founders, it wasn't to start a business-it was to give back. I wanted to help founders break through the same alignment challenges I’d faced.
A few years ago, I asked one of my most successful clients:
That answer stuck with me.
Frameworks are more powerful than conversations.
They provide clarity on complex problems. Walk in with a knot of a problem. Walk out with a clear path forward.
They detect blind spots. A structured approach surfaces issues before they derail you.
And they create a shared language for change. Your team works better when everyone’s on the same page.
That's when l asked myself:
"What if visual models could help CEOs clarify what good looks like for every challenge?
That question led to the Founder Leadership System™, built specifically for founders who want to scale up.
Since then, I've created over 600 visual frameworks, and now spend my time equipping some of the world's most ambitious CEOs with the tools to help them align their teams and execute faster.
Start with the Focus Finder™
Your next level of leadership is 5 minutes away.
Thousands of CEOs have already taken it — and many say it was the most useful 5 minutes they spent this quarter.
If you're ready to align your team and unlock speed, this is where it begins.
It’s fast, it’s free, and it might change how you lead forever.
Let's get startedFrequently Asked Questions
What is the Focus Finder™?
Who is the Focus Finder™ for?
What does the Focus Finder™ cost?
What happens after I take it?
Can I share the Focus Finder™ with my co-founder or team?
What if I want support?
Do you coach CEOs?
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